Our Story

When Ai marketing tools took the world of e-commerce by storm, it became quite difficult for me to find exactly what I wanted in a quality garment at a reasonable price. To conserve my time, I described to my mom what I envisioned in an outfit. Soon, my mother and I started buying the best quality of fabric for the style I wanted from Houston’s High Fashion.  My mom constructed garments based on my visualization, often times improving the design to accentuate my figure and match my personal lifestyle. I uncovered the need for this service on a larger scale when many of my friends and random people would ask me if my mom would be willing to custom-make outfits for them, as they suffered from the same problem.

Having both the technical knowledge and business skills to build an efficient system, I began dreaming of fixing the fashion industry. My biggest challenge was finding a location for the skilled labor I wanted to hire.  After a few months of tirelessly exploring any possible option, I managed to get the attention of United Nations Industrial Organization and the Turkish government.  I successfully convinced them to buy into my vision. Thus, our first production location was born. 

My goal is to provide women - especially widows -  a chance to work and provide for their children. I was born in the US but grew up in Damascus, Syria. When my dad passed away, after battling leukemia, he left my mom with no money, 3 young children and 2 toddlers to feed. To provide for us, she turned her hobby of dressmaking into a full-time profession.  She gave us what we needed while instilling in us the drive to work hard and succeed in life, without losing our dignity or self-respect. My mom showed us the true meaning of love. I want to offer the same to other women.

Along with my mother, friends, and community, I invite you to join us in building the first and best cloud-based "custom" fashion designer platform. 

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